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Serving the NYC Metro Area Since 2000
 

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Designing for a Sustainable World
Presented by NYC UPA, IxDA, and SVA

bamboo.jpgEverywhere you look, companies are “going green”. But what does sustainability really mean? Where do design and sustainability intersect? And how can you tell the difference between blatant greenwashing and real innovation that inspires meaningful change?

Join us as we explore the challenge of sustainable design with leaders in social entrepreneurship, product design, and interaction design. These leaders will share their stories and their successes, and discuss how they have overcome obstacles to creating provocative and engaging new products. Connect and interact with like-minded colleagues over light refreshments.

When November 12, 2009
Registration & Check-In 12:00PM-1:00PM
Program Ends 5:30pm (networking reception until 6:30pm)
Click here for full agenda
Where School of Visual Arts Theater
333 W 23 St., between Eighth and Ninth Aves
Prices$25 Students
$65 Members
$95 Non-Member
Corporate & group registrations available. Contact rsvp@nycupa.org.


Here is a partial list of featured speakers.  Full agenda

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Keynote
Peter Mullan
Director of Planning, Friends of the High Line

Peter Mullan manages the design and planning process and coordinates all aspects of the design with City agencies. A registered Architect, Mr. Mullan was previously a designer with Polshek Partnership Architects, where he managed projects for cultural and academic institutions, including the Ackland Art Museum at UNC-Chapel Hill and the Yale University Art Gallery.


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Beto Lopez
Senior Designer, IDEO

Beto Lopez is a senior designer leading projects from IDEO's Boston location. He came to IDEO in 2004 as an engineer bringing experience from automotive design and research, architectural engineering and construction, and research in sustainable development. Mr. Lopez also
co-leads IDEO's global sustainability initiative, working to integrate tenets of social and environmental impact design across IDEO projects.


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J Grossen
Creative Director, Frog Design

J F Grossen is a Creative Director at frog design in NYC. He has worked to make the complexities of science, technology and emotion simple, digestible and of real value through the beauty of design. His strategic engagements have extended across the worlds of consumer electronics, educational software, packaged goods, pharmaceutical websites and mobile lifestyle applications. He has collaborated with clients such as AT&T, GE, ETS, Johnson & Johnson and other leaders of the Fortune Global 500.


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Ted Booth
Interaction Design Director, Smart Design

Ted Booth leads a team focused upon designing new experiences for a wide range of consumer products and services. Prior to joining Smart, Ted led interaction design at Motorola Enterprise Mobility (formerly Symbol Technologies) working on a wide range of mobile computers, RFID devices, and remote management tools.


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Debera Johnson
Academic Director of Sustainability at Pratt

Debera Johnson is the Academic Director of Sustainability at Pratt Institute and is leading Pratt’s commitment to integrate sustainability through its academic programs. Deb is the executive director of Pratt’s new Center for Sustainable Design Studies and Research (CSDS.pratt.edu) and the founder and director of the Pratt Design Incubator for Sustainable Innovation, which supports design based sustainable/social enterprises.

 wendy-brawer.jpg Wendy Brawer
Founder, Green Map System

Wendy E. Brawer is an eco-designer and social innovator focused on sustainable community development through local leadership. Creator of the original Green Apple Map of NYC in 1992, Wendy is Founding Director of the award-winning Green Map System. Along with its locally-led network of 600 projects in more than 50 countries, Wendy has produced a globally recognized iconography, multi-lingual interactive websites, adaptable tools, workshops, books and exhibits.

 michael-dwork.jpg Michael Dwork
CEO, VerTerra

Michael Dwork, founder and CEO of VerTerra, developed the process to convert fallen leaves into beautiful and durable material, leading to the creation of VerTerra Dinnerware. While Michael has always had an interest in sustainability initiatives, he started his career at CIBC World Markets in the FIG Investment Banking Group, then worked as a Consultant in the Alternative Payments Industry. He was also the Head of Operations at CashPoint, a payment processing company. He has lived in China and India, learning about product and service (IT and BP) outsourcing.

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Marty Odlin
Co-Founder, Bamboo Bike Studio

Marty Odlin, co-founder of the Bamboo Bike Studio in Red Hook, Brooklyn, works at Columbia University's Center for Sustainable Engineering is the builder of over 60 bamboo bikes.



 



 
 
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